EXPERIENTIAL ︎

2017–2021+


As an award winning freelance creative director, consultant, partner in creative design / fabrication studio PBZ, and former partner in award winning marketing agency ENTER, I have the challenge of marrying brand messaging with consumer awareness in the social media age. Communicating brand values while elevating creative and corporate guidelines into real life experiences that attendees will respond and identify with is at the heart of every project. Campaigns can range from 360º strategy and creative through to immersive experiences, exclusive launch events, awareness campaigns, digital outreach and exposure. Each project is a unique challenge with multiple stakeholders but I truely believe in simplifying brand messaging into an experience that instills an emotional response in attendees.


Airbnb x Scream
Immersive Experience
Sonoma County












AT&T x Loveloud Foundation
Festival
Salt Lake City












Airbnb x Fresh Prince of Bel-Air
Immersive Experience
Bel-Air











Amazon x Rap Rotation
Launch Party
DTLA













HBO x Los Espookys
Launch Party
NYC




Puma x NBA All-Star Week
Launch Party
Chicago



Bustle x Jack in the Box
Launch Party
Los Angeles













Forever 21 x Baby Phat
Launch Party
Los Angeles




RocketDog x Chloe Bartoli
Launch Party
Los Angeles



YSL x Halsey
Coachella
Palm Springs




Lucky Brand x Desert Jam
Coachella
Palm Springs


Reef Escape
Pool Party
Hollywood Hills




Forever 21
We Are Forever

DTLA








Clients include: AT&T, Beam Suntory, LOVELOUD Foundation, lululemon, ASICS, Reef, Boohoo, Bed Head, Lucky Brand, Forever 21, Issey Miyake, Sorel, Playboy, Puma, Airbnb, Skydance Media, Pop Sugar, Heineken, HBO, Amazon, ATTN, Viacom, Shein, The Los Angeles Times