EXPERIENTIAL ︎
2017–2021+
As an award winning freelance creative director and consultant, partner in creative design, and fabrication studio PBZ, and partner in award winning marketing agency ENTER, I have the challenge of marrying brand messaging with consumer awareness in the social media age. Communicating brand values while elevating creative and corporate guidelines into real life experiences that attendees will respond and identify with is at the heart of every project. Campaigns can range from 360º strategy and creative through to exclusive launch events, awareness campaigns, digital outreach and exposure. Each project is a unique challenge with multiple stakeholders but I truely believe in simplifying brand messaging into an experience that instills an emotional response in attendees.
Amazon x Rap Rotation
Launch Party
DTLA
HBO x Los Espookys
Launch Party
NYC
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Launch Party
NYC
Puma x NBA All-Star Week
Launch Party
Chicago
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Launch Party
Chicago
Forever 21 x Baby Phat
Launch Party
Los Angeles
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Launch Party
Los Angeles
RocketDog x Chloe Bartoli Launch Party
Los Angeles
YSL x Halsey
Coachella
Palm Springs
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Coachella
Palm Springs
Lucky Brand x Desert Jam
Coachella
Palm Springs
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Coachella
Palm Springs
Reef Escape
Pool Party
Hollywood Hills
Pool Party
Hollywood Hills
Forever 21
We Are Forever
DTLA
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We Are Forever
DTLA
Clients include: AT&T, LOVELOUD Foundation, lululemon, ASICS, Reef, Boohoo, Bed Head, Lucky Brand, Forever 21, Issey Miyake, Sorel, Playboy, The Zoe Report, Skydance Media, Pop Sugar, Heineken, Deep Eddy, MedMen, Viacom, Omission Beer