EXPERIENTIAL ︎

2017–2021+


As an award winning freelance creative director, consultant, partner in creative design / fabrication studio PBZ, and former partner in award winning marketing agency ENTER, I have the challenge of marrying brand messaging with consumer awareness in the social media age. Communicating brand values while elevating creative and corporate guidelines into real life experiences that attendees will respond and identify with is at the heart of every project. Campaigns can range from 360º strategy and creative through to immersive experiences, exclusive launch events, awareness campaigns, digital outreach and exposure. Each project is a unique challenge with multiple stakeholders but I truely believe in simplifying brand messaging into an experience that instills an emotional response in attendees.


Airbnb x Scream
Immersive Experience
Sonoma County











AT&T x Loveloud Foundation
Festival
Salt Lake City











Airbnb x Fresh Prince of Bel-Air
Immersive Experience
Bel-Air










Amazon x Rap Rotation
Launch Party
DTLA












HBO x Los Espookys
Launch Party
NYC



Puma x NBA All-Star Week
Launch Party
Chicago


Bustle x Jack in the Box
Launch Party
Los Angeles












Forever 21 x Baby Phat
Launch Party
Los Angeles



RocketDog x Chloe Bartoli
Launch Party
Los Angeles



YSL x Halsey
Coachella
Palm Springs



Lucky Brand x Desert Jam
Coachella
Palm Springs

Reef Escape
Pool Party
Hollywood Hills




Forever 21
We Are Forever
DTLA








Clients include: AT&T, Beam Suntory, LOVELOUD Foundation, lululemon, ASICS, Reef, Boohoo, Bed Head, Lucky Brand, Forever 21, Issey Miyake, Sorel, Playboy, Puma, Airbnb, Skydance Media, Pop Sugar, Heineken, HBO, Amazon, ATTN, Viacom, Shein, The Los Angeles Times